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Dublin wins two top awards at Rebrand 100

This article
Fact Value
Prepared by Oisín Hurst
Creative Leader
Sarah Maguire
Creative Director
David O'Connor
Brand Consultant
Dermot O'Shea
Account Manager
Steve Payne
Brand Consultant
Date 19 March 2009
Contact Dublin

The Brand Union Dublin's rebrands for the GAA and National Lottery have been named two of the world’s most effective in the fifth annual ReBrand 100® Global Awards.

ReBrand 100® is the highest recognition for brand rebuilding and redesign in the business arena, and is the only global, juried program of its kind. 

Over 40 industries and 21 countries are represented among the 2009 ReBrand 100 winners. The jury panel, new each year, consists of a multidisciplinary mix of prominent, international, industry experts.

The 2009 panel of 10 included CEO for InterbrandHealth Jane Parker, Burt Helm of BusinessWeek, and Creative Director of Australia-based Principals, Simon Wright. 

ReBrand 100® is unique among other awards in that it analyses the before and after state of the rebrand, and assesses its impact on strategic business goals and target markets. 

Visit Rebrand 100 to view our winning work for GAA and National Lottery.